Give new collections, seasonal products and in-store experiences a consistent story. IGP one helps turn your shop’s real assortment into content and useful answers about availability, opening hours and the next visit.
See my first 3 posts
A seasonal collection just arrived in store. Ask for a gift-guide carousel with real product photos, a story that invites people to request the collection link, and replies that confirm opening hours and stock with your team.
This is an illustrative workflow. Your campaign uses your own products, permissions and approved business facts.
Start with the products you want to move and the reason customers choose your store. Use real item photos and confirmed descriptions to build a launch, a gift edit or a seasonal selection. Keep location, opening hours and purchase routes current.
Invite customers to ask about a product or request the collection link. A supported comment trigger can open a private conversation. Answers use approved stock and product information; uncertain availability is handed to the store team for confirmation.
Review which collections and messages generate relevant questions. Distinguish inquiries that started on Instagram from in-store visits that are not tracked. Use the questions to plan the next product explanation or a clearer shopping invitation.
Choose the collection or category you want customers to discover. Prepare product photographs, current prices, available variants and the right purchase route for each item. If the goal is an in-store visit, make opening hours, directions and the shop experience part of the brief.
YOUR BRAND, REMEMBEREDSeparate interest in a product from confirmed availability and completed purchases. Notice whether customers need help choosing a size, comparing options or finding the store. Those questions can shape the next product explanation without turning every post into another discount announcement.
Continue with a practical guideTell IGP one about your business. See your first three posts in minutes.
